Effective business communication (Record no. 8521)
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000 -LEADER | |
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fixed length control field | nam a22 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20191126160435.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 190314b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780070187757 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | AIKTC-KRRC |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | ENG |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | DDC23 |
Classification number | 658.45 |
Item number | MUR/HIL |
100 ## - MAIN ENTRY--PERSONAL NAME | |
9 (RLIN) | 8047 |
Personal name | Murphy, Herta A. |
245 ## - TITLE STATEMENT | |
Title | Effective business communication |
250 ## - EDITION STATEMENT | |
Edition statement | 7th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Chennai |
Name of publisher, distributor, etc. | McGraw Hill Education |
Date of publication, distribution, etc. | 1997 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xix, 619p. |
Other physical details | | Binding - Paperback | |
Dimensions | 24*18.4 cm |
520 ## - SUMMARY, ETC. | |
Summary, etc. | This text will help develop communication skills needed by those aspiring to become effective communicators as business managers. Students of postgraduate and undergraduate students of business management/administration will find the book most useful. It is based on sound academic principles, real-world examples, and research. Apart from discussing written and oral communication like letters, memos, presentations and reports, the text also highlights the importance of nonverbal communication, message design, and intercultural communication in the global context. The text's modular design offers flexibility, because of which it can be used in business communication courses of various durations. |
Expansion of summary note | CONTENT: PART I: BACKGROUND FOR EFFECTIVE BUSINESS COMMUNICATION Chapter 1: Effective Communications in Business Chapter 2: The 7 C's of Effective Communication PART II: BUSINESS COMMUNICATION IN CONTEXT Chapter 3: Business Communication and the Global Context Chapter 4: Business Communication and the Ethical Context Chapter 5: Business Communication and the Technology Context PART III: MESSAGE DESIGN Chapter 6: The Process of Preparing Effective Business Messages Chapter 7: The Appearance and Design of Business Messages Chapter 8: Good News and Neutral Messages PART IV: WRITTEN COMMUNICATION, MAJOR PLANS FOR LETTERS & MEMOS Chapter 9: Bad News Messages Chapter 10: Persuasive Written Messages PART V: WRITTEN COMMUNICATION, REPORTS Chapter 11: Short Reports Chapter 12: Long (Formal) Reports Chapter 13: Proposals PART VI: STRATEGIES FOR ORAL COMMUNICATION Chapter 14: Strategies for Successful Speaking and Successful Listening Chapter 15: Strategies for Successful Informative and Persuasive Speaking Chapter 16: Strategies for Successful Interpersonal Communication Chapter 17: Strategies for Successful Business and Group Meetings PART VII: THE JOB APPLICATION PROCESS Chapter 18: The Job Application Process--The Written Job Presentation Chapter 19: The Job Application Process--Interviews and Follow-up |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 4629 |
Topical term or geographic name entry element | COMMUNICATION SKILL |
700 ## - ADDED ENTRY--PERSONAL NAME | |
9 (RLIN) | 8048 |
Personal name | Hildebrandt, Herbert W. |
856 ## - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | https://ndl.iitkgp.ac.in/result?q={%22t%22:%22search%22,%22k%22:%22Effective%20business%20communication%22,%22s%22:[],%22b%22:{%22filters%22:[]}} |
Link text | Explore more material @NDL India |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Text Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Not For Loan | Reference | School of Pharmacy | School of Pharmacy | Reference Section | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3806 | 2020-10-26 | 745.00 | 2019-03-15 | Text Books | ||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3807 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books | |||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3808 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books | |||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3809 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books | |||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3810 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books | |||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3811 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books | |||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3812 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books | |||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3813 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books | |||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3814 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books | |||||
Circulation | School of Pharmacy | School of Pharmacy | General Stacks | 2019-03-15 | 596.00 | 658.45 MUR/HIL | B3815 | 2020-10-23 | 745.00 | 2019-03-15 | Text Books |