Jain, Deepa Nikita

Factors Affecting Intention to adopt Mobile banking: A systematic review - Vol,19, (1), March - Telangana IUP Publications 2023 - 48-60p

Paper seeks to identify the factors that affect the customer intention to adopt mobile banking, with the help of a systematic review. A systematic literature review organizes and evaluates all available research for a certain research problem, domain and phenomenon.to achieve the objective of the study, we have extracted data from the web of science and Scopus database. The study revealed that 32 factors affect the intention to adopt mobile banking. These were further groped based on constraints, trust social influence, customer outlook and mobile banking characteristics. The results of the study will be usefull for customers and banking to better understand the factors influencing the intention of the consumers to adopt mobile banking.


Electrical Engineering