Bajpai, Naval <br/><br/>
Business research methods 

 - Noida  Pearson Education  2011 
 - xxi,762p.  | Binding - Paperback | 
<br/><br/> Business Research Methods provides students with the knowledge, understanding and necessary skills to complete a business research. The reader is taken step-by-step through a range of contemporary research methods, while numerous worked examples and real-life case studies bring to life the realities of undertaking these researchs.<br/><br/>Emphasis on data analysis is the key strength of this book.<br/><br/>The book uses the latest software packages: MS Excel (2007), SPSS 17 and Minitab 15 to solve statistical data analysis. The complexity of multivariate analysis is also dealt with the help of these three softwares. 
<br/><br/><label>ISBN: </label>978-81-317-5448-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Construction Engineering and Management (CEM)
<br/><br/><label>Subjects--Index Terms: </label>DATA COLLECTION 
<br/><br/><label>Dewey Class. No.: </label>658.83  / BAJ