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040 _aAIKTC-KRRC
_cAIKTC-KRRC
100 _923468
_aKwak, Minjung
245 _aMarket positioning of remanufactured products with optimal planning for part upgrades
250 _aVol.135(1), Jan
260 _aNew York
_bASME
_c2013
300 _a1-10p.
520 _aIn a market with rapid changes in technology and customer preferences, technological obsolescence of end-of-life products poses a significant challenge to product recovery. Remanufacturing with optimal part upgrades can be a promising solution for overcoming the obsolescence. This paper proposes a model for positioning a remanufactured product. By considering original product design, target market (i.e., customer preferences and competing products), and recovery economics, the model helps to find optimal specifications and the selling price of a remanufactured product at which maximum remanufacturing profit is expected. Two versions of the model are presented under different assumptions on product takeback. The first model assumes that the remanufacturer passively accepts all returns without paying any financial incentives. The second model assumes that the remanufacturer buys back end-of-life products so as to control the quality and quantity of returns. The two models are illustrated with the example of a desktop computer.
650 0 _94626
_aMechanical Engineering
700 _923469
_aKim, Harrison
773 0 _dNew York ASME
_tJournal of mechanical design
856 _uhttps://asmedigitalcollection.asme.org/mechanicaldesign/article/135/1/011007/375659/Market-Positioning-of-Remanufactured-Products-With?searchresult=1
_yClick here
942 _2ddc
_cAR