000			nam a22 4500
999			_c7934 _d7934
005			20231215161753.0
008			181218b xxu||||| |||| 00| 0 eng d
020			_a9788130917146
040			_cAIKTC-KRRC
041			_aENG
082			_2DDC23 _a658.022 _bPAL
100			_97102 _aPaley, Norton
245			_aBig ideas for small businesses _b: A desktop guide for entrepreneurs
250			_a1st
260			_aNew Delhi _bViva Books _c2011
300			_axiv, 263p. _bPaperback _c21.5*14 cm
520			_aBig ideas for Small Businesses provides you with the skills and tools to grow your business and shows you how to inspire your people to actively pursue opportunities for growth. · Includes numerous case examples of start-up companies displaying ambition, courage, and persistence to achieve outstanding business success. · Describes the human elements of managing and how individuals’ attitudes, states of mind, and overall ways of thinking can decide the outcome of business plans. · Shows approaches to creating opportunities for small businesses in a tough competitive environment by identifying emerging, neglected, or overlooked market segments. · Focuses on the actions and counteractions that can outthink, outmaneuver, and outwin larger competitors. · Provides tools and guidelines for gathering competitor intelligence, alongwith a systematic process for decoding competitor’s plans. · Furnishes a variety of options and problem-solving techniques to distinguish a business from competitors. · Shows how to strengthen a market position against larger competitors. · Includes a 100-question strength/weakness checklist to conduct a total assessment of a company’s capabilities. · Contains a flexible format for developing a Strategic Business Plan.
942			_2ddc _cGEN BK
650			_aPersonality Development (PDS) _922443