Milieu in infrastructure projects from contractors' perspective
Publication details: Mumbai NICMAR 2022Edition: Vol.37(1), Jan-MarDescription: 36-52pSubject(s): Online resources: In: NICMAR Journal of construction managementSummary: The purpose of this paper is to understand – relationship development – in a local network of business and non-business actors named the milieu. Two cases from our cross-sectional qualitative data to emphasize the logical importance of milieu for contractors involved in the business of construction are reported here. It is suggested on the basis of case analysis that competitors should be included in the milieu and showcase how such a milieu can be used for decision-making in the theory and practice of project marketing. The paper suggest that relational development serves as a trigger for functional development rather than functional development being a trigger to relational development.| Item type | Current library | Status | Barcode | |
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School of Engineering & Technology (PG) Archieval Section | Not for loan | 2022-1556 |
The purpose of this paper is to understand – relationship development – in a local network of business and non-business actors named the milieu. Two cases from our cross-sectional qualitative data to emphasize the logical importance of milieu for contractors involved in the business of construction are reported here. It is suggested on the basis of case analysis that competitors should be included in the milieu and showcase how such a milieu can be used for decision-making in the theory and practice of project marketing. The paper suggest that relational development serves as a trigger for functional development rather than functional development being a trigger to relational development.
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