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Importance of patient satisfaction in achieving a competitive edge in the healthcare system

By: Contributor(s): Publication details: Kolkata CMA Kaushik Banerjee 2023Edition: Vol.58(4), AprDescription: 21-26pSubject(s): Online resources: In: Management and accountant journalSummary: Patient loyalty towards a particular healthcare entity can be enhanced by enriching patient satisfaction, eventually leading to a competitive edge in the healthcare system. This study based on the patient responses from outpatient departments (OPDs) examines the impact of patient satisfaction on patient loyalty, which leads to a competitive edge in the healthcare system. The study’s findings suggest that easy access to a healthcare facility and patients’ perceived competence about the physicians directly influence patient satisfaction and indirectly influence patients’ loyalty to a particular healthcare unit. However, the influence of physicians’ character and social role does not significantly affect the patient satisfaction and loyalty to a specific healthcare unit.
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Articles Abstract Database Articles Abstract Database School of Engineering & Technology (PG) Archieval Section Not for loan 2023-1443
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Patient loyalty towards a particular healthcare entity can be enhanced by enriching patient satisfaction, eventually leading to a competitive edge in the healthcare system. This study based on the patient responses from outpatient departments (OPDs) examines the impact of patient satisfaction on patient loyalty, which leads to a competitive edge in the healthcare system. The study’s findings suggest that easy access to a healthcare facility and patients’ perceived competence about the physicians directly influence patient satisfaction and indirectly influence patients’ loyalty to a particular healthcare unit. However, the influence of physicians’ character and social role does not significantly affect the patient satisfaction and loyalty to a specific healthcare unit.

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