Business research methods

By:

Bajpai, Naval

Language: ENG Publication details: Noida Pearson Education 2011Description: xxi,762p. | Binding - Paperback |ISBN:

978-81-317-5448-1

Subject(s):

DDC classification:

658.83 BAJ DDC23

Summary: Business Research Methods provides students with the knowledge, understanding and necessary skills to complete a business research. The reader is taken step-by-step through a range of contemporary research methods, while numerous worked examples and real-life case studies bring to life the realities of undertaking these researchs. Emphasis on data analysis is the key strength of this book. The book uses the latest software packages: MS Excel (2007), SPSS 17 and Minitab 15 to solve statistical data analysis. The complexity of multivariate analysis is also dealt with the help of these three softwares.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
AV Material	School of Engineering & Technology AV Materials	Reference	658.83 BAJ (Browse shelf(Opens below))	Not For Loan		AE556
AV Material	School of Engineering & Technology AV Materials	Reference	658.83 BAJ (Browse shelf(Opens below))	Not For Loan		AE557
AV Material	School of Engineering & Technology AV Materials	Reference	658.83 BAJ (Browse shelf(Opens below))	Not For Loan		AE558
AV Material	School of Engineering & Technology AV Materials	Reference	658.83 BAJ (Browse shelf(Opens below))	Not For Loan		AE559
AV Material	School of Engineering & Technology AV Materials	Reference	658.83 BAJ (Browse shelf(Opens below))	Not For Loan		AE560
Books	School of Engineering & Technology (PG)	Reference	658.83 BAJ (Browse shelf(Opens below))	Not For Loan		ME0234
Books	School of Engineering & Technology (PG) General Stacks	Circulation	658.83 BAJ (Browse shelf(Opens below))	Available		ME0235
Books	School of Engineering & Technology (PG) General Stacks	Circulation	658.83 BAJ (Browse shelf(Opens below))	Available		ME0236
Books	School of Engineering & Technology General Stacks	Circulation	658.83 BAJ (Browse shelf(Opens below))	Checked out to Fauwaz Abdul Majid Parkar (CEF005)	10/02/2025	ME0237
Books	School of Engineering & Technology (PG) General Stacks	Circulation	658.83 BAJ (Browse shelf(Opens below))	Available		ME0238

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Business Research Methods provides students with the knowledge, understanding and necessary skills to complete a business research. The reader is taken step-by-step through a range of contemporary research methods, while numerous worked examples and real-life case studies bring to life the realities of undertaking these researchs.

Emphasis on data analysis is the key strength of this book.

The book uses the latest software packages: MS Excel (2007), SPSS 17 and Minitab 15 to solve statistical data analysis. The complexity of multivariate analysis is also dealt with the help of these three softwares.

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