TY  - GEN
AU  - Prasad, Narayan
AU  - Mitra, Debabrata 
TI  - Importance of patient satisfaction in achieving a competitive edge in the healthcare system
PY  - 2023///
CY  - Kolkata
PB  - CMA Kaushik Banerjee
KW  - Construction Engineering and Management (CEM)
N2  - Patient loyalty towards a particular healthcare entity can be enhanced by enriching patient satisfaction, eventually leading to a competitive edge in the healthcare system. This study based on the patient responses from outpatient departments (OPDs) examines the impact of patient satisfaction on patient loyalty, which leads to a competitive edge in the healthcare system. The study’s findings suggest that easy access to a healthcare facility and patients’ perceived competence about the physicians directly influence patient satisfaction and indirectly influence patients’ loyalty to a particular healthcare unit. However, the influence of physicians’ character and social role does not significantly affect the patient satisfaction and loyalty to a specific healthcare unit
UR  - https://www.icmai-rnj.in/index.php/maj/article/view/172883
ER  -