Thoughts on design

By:

Rand, Paul

Language: ENG Publication details: San Francisco Chronicle Books 2014Description: 95p. | Binding - Card Paper | 19.5*16.2 cmISBN:

9780811875448

Subject(s):

GRAPHICS AND DRAWINGS (GRP/DRW)

DDC classification:

DDC23 745.4 RAN

Summary: One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now back in print for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	School of Architecture General Stacks	Circulation	745.4 RAN (Browse shelf(Opens below))	Available	A2855

Total holds: 0

One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now back in print for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

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